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237 Reasons to read AOC2: Day 27, Quote 61 – Terrell Meek

January 27th, 2009 View Comments

Good Karma Marketing – Terrell Meek – terrellhappy.blogspot.com

“The company continues to grow, despite spending no money on advertising. Word of mouth alone has made Glassybaby a favorite among Seattle shoppers, and has helped capture the attention of both Martha Stewart and Oprah Winfrey. How?”

In a chapter entitled ‘Good Karma Marketing‘ Terrell shows us how ‘good karma’ replaces an advertising budget for one Seattle company, for three simple reasons: —

  1. It makes people happy
  2. It supports local businesses
  3. It has a story

>> Read the full story from Terrell Meek and 236 other contributors: Buy Age of Conversation 2 today…

Retweet thisDavid Petherick is one of 237 authors who contributed to the book ‘Age of Conversation 2‘. For the first 237 days of 2009, he is highlighting a chapter from one of his co-authors, briefly discussing their contribution, and linking you to their blog or online presence.
All proceeds from sales of Age of Conversation 2 go to charity.