Raymond O’Hare, Director, Microsoft Scotland, spoke to David Petherick for http://thenextweb.org/ about how Microsoft are working to enhance Scotland’s future, following the Herald’s ‘Shaping Scotland’s Digital Future’ Debate in Glasgow.

See http://www.sundayherald.com/…talfuture/ for additional information about the discussion held earlier that day. Further coverage will appear in http://theherald.co.uk/ on 30th April 2008.

He touches upon education, politics, common standards, collaborating with competitors, and has a word or two for "those currently in power".

Photograph Caption:
24-April-2008, The Teacher Building, Glasgow
At Lectern: Raymond O’Hare, Regional Director, Microsoft Scotland
Seated, L-R Steven Thurlow, Technical Director, Graham Technology
Gordon Thomson, Operations Director, Cisco Scotland & Ireland

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I had a chat with Tony Purcell of W00tonomy, and though it’d be nice to share it…

Tony has started the first ‘content marketing’ company in Scotland, with the wonderful name of W00tonomy, and found out a little more about where they add value where strategy meets online marketing in the social media sphere.

See http://www.w00tonomy.com/ for more information.

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Dr. Werner Vogel, Chief Technology Officer at Amazon.com, talks about The Kindle. And what’s next, of course…

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I spoke to Robert Scoble in Amsterdam at http://2008.thenextweb.org/

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At London’s startupcamp.org, I had the opportunity for a one-to one chat with Steve Garnett, formerly with Oracle and Siebel Systems, and asked him about what salesforce.com has planned to further integrate and enhance SaaS (Software as a Service) from the perspective of a web 2.0 entrepreneur.

The interview is just uner 7 minutes in duration, and was conducted for http://thenextweb.org/
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The tenth in a series of Ten Top Tips to make your online profile work harder than you do…
Tip 10: Call to action

If you don’t ask people to do things - guess what - they don’t do anything. So remember that if you want people to contact you or buy from you or talk to you - you need to ask them to do it.

Your online profile is your first, and often your last chance, to make a positive and credible impression online. It’s a combination of a sales pitch, a personal presentation, a business card, a brochure, a personal statement, a list of recommendations, a mini web-site, and a wave from across the room. It has a lot of work to do.

Is your profile doing you proper justice and working as hard for your business as you do?

This series of tips will help you to get your online profile(s) working hard for you.

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The ninth in a series of Ten Top Tips to make your online profile work harder than you do…
Tip 9: Talk to strangers

Yes. Talk to strangers before you commit your profile to the digital winds. Ask people who perhaps don’t know you all that well to look at what you’ve drafted - and they’ll tell you where it’s good, and bad. Better to find out now, than later…

Your online profile is your first, and often your last chance, to make a positive and credible impression online. It’s a combination of a sales pitch, a personal presentation, a business card, a brochure, a personal statement, a list of recommendations, a mini web-site, and a wave from across the room. It has a lot of work to do.

Is your profile doing you proper justice and working as hard for your business as you do?

This series of tips will help you to get your online profile(s) working hard for you.

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Bessie is here!

I was delighted to have Fedex bang at my door a little earlier today - and guess what - a whole bagload of goodies from Utterz.com!

I really appreciate this, and of course, my small promotion of Utterz.com is now ready to continue - Bessie will be appearing in a few unexpected places and may be becoming a moovie star in the future.

Thanks to Randy and everyone who helps to make the mooves at Utterz!
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The eighth in a series of Ten Top Tips to make your online profile work harder than you do…
Tip 8: Be human…

Tell me about what makes you tick. I may, or may not be interested in the fact that you like scuba diving and cricket. But what if I love cricket - and you never told me?

I may have a lifetime of loathing for The New York Giants, but at least I can start a conversation with you a little more easily now that I know you are a fan, or send you an appropriate message when your team wins (or loses) a big game?

Your online profile is your first, and often your last chance, to make a positive and credible impression online. It’s a combination of a sales pitch, a personal presentation, a business card, a brochure, a personal statement, a list of recommendations, a mini web-site, and a wave from across the room. It has a lot of work to do.

Is your profile doing you proper justice and working as hard for your business as you do?

This series of tips will help you to get your online profile(s) working hard for you.

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The seventh in a series of Ten Top Tips to make your online profile work harder than you do…
Tip 7: Tales of the Unexpected

Are you the most boring person in the world? No, I didn’t think so - but unless you tell me (or show me) something unusual, unexpected, unique and interesting about yourself, it’s difficult to tell that.

Your online profile is your first, and often your last chance, to make a positive and credible impression online. It’s a combination of a sales pitch, a personal presentation, a business card, a brochure, a personal statement, a list of recommendations, a mini web-site, and a wave from across the room. It has a lot of work to do.

Is your profile doing you proper justice and working as hard for your business as you do?

This series of tips will help you to get your online profile(s) working hard for you.

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The sixth in a series of Ten Top Tips to make your online profile work harder than you do…
Tip 6: Turn off that webcam!

Here’s a great tip for recording your online video. Don’t.

Unless it’s professionally scripted, shot, and edited, or you’re a natural on TV, you may be better just keeping your home movies for consumption by your relatives…

Your online profile is your first, and often your last chance, to make a positive and credible impression online. It’s a combination of a sales pitch, a personal presentation, a business card, a brochure, a personal statement, a list of recommendations, a mini web-site, and a wave from across the room. It has a lot of work to do.

Is your profile doing you proper justice and working as hard for your business as you do?

This series of tips will help you to get your online profile(s) working hard for you.

==
Resource for this tip:
Ten Top Tips for an Effective Video by Nick Radcliffe
Just send an email to nickradcliffe@expert.profileprofessional.net

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The fifth in a series of Ten Top Tips to make your online profile work harder than you do…
Tip 5: Talk to me!

Talk to people online - literally. Use tools like www.utterz.com to let people hear your voice and connect with you as another person with something to say…

Your online profile is your first, and often your last chance, to make a positive and credible impression online. It’s a combination of a sales pitch, a personal presentation, a business card, a brochure, a personal statement, a list of recommendations, a mini web-site, and a wave from across the room. It has a lot of work to do.

Is your profile doing you proper justice and working as hard for your business as you do?

This series of tips will help you to get your online profile(s) working hard for you.

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The fourth in a series of Ten Top Tips to make your online profile work harder than you do…

Tip 4: Use testimonials effectively

I don’t believe what you say, because (of course) you’re biased. But I can believe what your customers say about you. Your customers’ real opinions add to your credibility…

Your online profile is your first, and often your last chance, to make a positive and credible impression online. It’s a combination of a sales pitch, a personal presentation, a business card, a brochure, a personal statement, a list of recommendations, a mini web-site, and a wave from across the room. It has a lot of work to do.

Is your profile doing you proper justice and working as hard for your business as you do?

This series of tips will help you to get your online profile(s) working hard for you.

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