Posts about Personal Branding as of October 26, 2009
October 26th, 2009
10/26/2009
Supermodel Kate Moss’s fragrance, titled Vintage by Kate Moss, went on sale in September, but the company has only sent us artwork and a video today. The print advertisement has a 1920s’ to 1930s’ feel, while the fragrance itself has fruity and ?oriental notes. The print ad was shot by Mert and Marcus, featuring Moss inside a 6 ft replica of the Vintage bottle. Below videos feature the 30-second advertisement and a behind-the-scenes segment. The TVC was created by leading British artist and photographer Katerina Jebb.
10/26/2009
Big shifts are taking place personally. They’re sure to affect the direction and content on Brainzooming™, and it’s appropriate to let you know what’s happening. For the past five years, I’ve been working a personal branding plan designed to grow my network, increase learning, and build a stronger presentation and writing repertoire.
10/26/2009
When’s the last time you bought a book for full price? Straight up walked into a local bookstore and shelled out $19.99 or $24.99? If you’re like me, it’s a rare experience. So it was quite unusual that this weekend I bought two new books, and on topics that I’ve been learning enough about free that I hardly needed them. Yes, I went totally fanboy this weekend when I found out that two social media luminaries were in town. I bought marketing blogger Chris Brogan’s Trust Agents and headed down to a tweetup in San Jose to meet him and get it signed.
10/26/2009
When people started blogging a few years ago, it was mostly because they loved doing it. Now, in many cases, it’s a box to check off on your online marketing plan. Even many photographers who enjoy blogging wonder if the effort is worth it with all the other demands on our time. With this in mind, I’ve compiled seven tips for ensuring your blog is worth the effort that a good blog requires — helping you build your personal brand and grow your photography business. 1.
10/25/2009
Chad OchoCinco is going to create his own NFL breaking news network on Twitter, leveraging his contacts within the league and technology from Motorola. Mr. OchoCinco is convinced he can cut out the middle man, becoming the “inside source” for timely NFL news, such as injury updates. Here’s a link to the ESPN story. My take: Now, I have always been a fan of OchoCinco. Somehow, he has made blatant self-promotion entertaining. Say what you will, but I think that he is an athlete who uses social media better than anybody else.
10/25/2009
A top position in search engines means more traffic, more sales and more profits. Like any project, initial planning is crucial for success. In order to increase Google traffic, it’s needed more than adding some uninspired pictures on a text page. As in any project, setting objectives that must be served and supported by the company’s website is the first decision in supply chain design. Whatever are the changes that will occur during the project, setting the fundamental goals is crucial.
10/24/2009
Here are a few key quotes from the book: “Act it until you are It” “Fear is mostly about ignorance ” “It’s essential that you get stuff done, meaningful stuff - do what it takes to get the results you want. Be ruthless about meeting the right people. ” “Ideas are a dime a dozen, people that implement them are priceless” - Mary Kay Ash Get your GSD - Getting Stuff Done 1) Rock Responsibility - take 100% responsibility for your life 2) Get Visual - set goals, and make
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