Digital Biographer™

Pricing in the Age of Conversation by Ozgur Alaz – www.marketallica.com

“Although influentials constitute a very small portion of Internet users, their effects are great. They have the power to influence thousands of people with the content they produce; they influence purchase decisions in many cases. I will discuss how the Age of Conversation may change our pricing practices by bringing forward a new provocative proposition.”

In a chapter entitled ‘Pricing in the Age of Conversation‘ Ozgur suggests a radically new pricing mechanism for online content. Radically new. But the price of this knowledge is of course, as ever in this series, the price of holding the hardback, softback or ebook version of AOC2!

>> Read the full story from Ozgur Alaz and 236 other contributors: Buy Age of Conversation 2 today…

David Petherick is one of 237 authors who contributed to the book ‘Age of Conversation 2‘. For the first 237 days of 2009, he is highlighting a chapter from one of his co-authors, briefly discussing their contribution, and linking you to their blog or online presence.
All proceeds from sales of Age of Conversation 2 go to charity.

These related posts may interest you:

1. 237 Reasons to read AOC2: Day 15, Quote 229 – Ozgur Alaz
   "When the pricing considered from this point of view, it arises that in fact the video portals and video producers may define the prices of the cameras as a “viewing number.” Directors...
2. 237 Reasons to read AOC2: Day 22, Quote 123 – Ryan Barrett
   "The blogosphere is no different from a chessboard. Content is praised as the prize piece, but the blogs that carry the most influence are teeming with comments. Because, though content is King,...
3. 237 Reasons to read AOC2: Day 55, Quote 203 – Chris Kieff
   “There are Non-Human Entities among us. Many people have seen them, or claim to have seen them. They move amongst us quietly, unseen by most. However, they carry immense power. These things...
4. 237 Reasons to read AOC2: Day 24, Quote 4 – Mike Arauz
   "Content lives in the digital ether between the "Share This" button and the recipient’s inbox. News articles don’t live on NYTimes.com, they live in postings to social news aggregators like Digg.com. Blog...
5. 237 Reasons to read AOC2: Day 25, Quote 42 – Steve Woodruff
   "Those who once had exclusive control of the broadcast now look out at an audience that need not listen passively, but which has its own microphones, its own channels. Audience members can...