Digital Biographer™

We Talk Too Much by Brett Macfarlane - www.brettmacfarlane.typepad.com

“This evolution is what’s so exciting today. We have so many amazing new media possibilities enabled by new technology while old media has stepped up their game big time. Have you looked at the quality of design in the magazine rack lately? It’s outstanding. Or the transmedia manifestations of TV shows like Lost or Heroes? Phenomenal!”

In a chapter entitled ‘We Talk Too Much‘ Brett Macfarlane points out that old and new media should stop worrying about who’s more right, and to start solving problems, those who inhabit the ‘islands of expertise’ need to start throwing up some bridges.

>> Read the full story from Brett Macfarlane and 236 other contributors: Buy Age of Conversation 2 today…

David Petherick is one of 237 authors who contributed to the book ‘Age of Conversation 2‘. For the first 237 days of 2009, he is highlighting a chapter from one of his co-authors, briefly discussing their contribution, and linking you to their blog or online presence.
All proceeds from sales of Age of Conversation 2 go to charity.

These related posts may interest you:

1. 237 Reasons to read AOC2: Day 28, Quote 219 - Sheryl Steadman
   "I also believe that we spend so much time putting together the perfect strategy, we lose sight of the most important element — the present moment. I believe that we have to...
2. 237 Reasons to read AOC2: Day 54, Quote 194 - Bill Gammell
   “You’ve heard of great action heroes like Batman, Wonder Woman and Superman. But have you ever heard of a “non-action hero”? A non-action hero doesn’t save the passengers of a train bound...
3. 237 Reasons to read AOC2: Day 52, Quote 146 - Steve Roesler
   “Our online communities tout authenticity, pull vs. push marketing, and flow. At the same time, blogs, tweets, and café conversation openly criticize the corporate community for not embracing social media and its...
4. 237 Reasons to read AOC2: Day 44, Quote 92 - David Petherick
   “Today, nobody reads brochures. We get our news and buzz from friends and “influentials” on RSS, lifestreams, tweets, blogs feeds and podcasts. We all tune out banner ads, and spend less time...
5. 237 Reasons to read AOC2: Day 55, Quote 203 - Chris Kieff
   “There are Non-Human Entities among us. Many people have seen them, or claim to have seen them. They move amongst us quietly, unseen by most. However, they carry immense power. These things...

2.0, Business, authors, conversation 2.0, share, social media aoc2, Brett Macfarlane, Marketing, Marketing and Advertising, social media