237 Reasons to read AOC2: Day 4, Quote 184 – Connie Bensen
AOC2 Author: Connie Bensen – www.conniebensen.com
“These steps may cause discomfort for companies entrenched in a traditional marketing style. They may feel that they need to control the message. The key is to share the message with the customers.”
Connie’s key point in a chapter entitled ‘Your Customers are Talking… What are You Doing?‘ outlines five key steps for companies to connect with customers in an online environment, and suggests ways to encourage and grow communities and influencers for their brand.
>>Read this and 236 other contributions: Buy Age of Conversation 2 today…
I am one of 237 authors who contributed to the book ‘Age of Conversation 2‘. For the first 237 days of 2009, I am highlighting a phrase from one of my co-authors, briefly discussing their contribution, and linking you to their blog or online presence. I’m sure you’ll find these excerpts reason enough to add the full publication to your bookshelf – and all proceeds go to charity.
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